“Let Her Go – Official Music Video”

Today, multiple CCMA Award nominated artist David James shares the official video for his latest single “Let Her Go”, out now via MDM Recordings Inc. / Universal Music Canada. Directed by Ryan Nolan, the video showcases James in a third-party role panning from scenes in a bar with subtle dialogue between the country artist and a couple, to stunning scenic views where he shares his perspective on the relationship. David James has gained 19 Million all-time catalogue streams!

A Message From David James

“‘Let Her Go’ is so impactful for me. The lyrics are powerful, the story is relatable, and visually capturing and displaying those sentiments in the right way was incredibly important to me. So when Ryan Nolan (director) decided to drag us to a random ski town in New Mexico to film, I knew it was going to be something special. The visuals he captured are quite simply stunning, and his direction services the song so that it brings it to life in a whole new way. I’ve always thought a well-executed video has the ability to enhance the impact of a song for the listener, bringing to life in their mind the story, lyrics, and meaning in a whole new way, and Ryan’s done just that.